About us
Why are we here?
To put it simply, we've been on both sides of the aisle. In lead generation, we've been the sender and the recipient- and felt the frustrations of both. In customer satisfaction, we've been the provider and the customer- and felt the frustrations of both.
In short, we found that the traditional methods around account intelligence, lead generation, and customer satisfaction have broken down.
We intentionally sit at the intersection of all three - lead generation, account intelligence, and customer satisfaction. This allows us to pull from each solution that we offer to create a plan that works for you and your go to market teams. We're here to simplify.
A solution for each unique challenge
Each team involved in your go to market is likely focused on data based decisions. That's where all the various platforms come in. But what if there was a way to go right to the source? Our solutions unlock the visibility you need to execute your go to market strategy and create multiple pathways to understand the needs of your ICP and your existing customers.
Account Intelligence
Get smarter about which accounts to target and increase the efficiency of your human capital. Sales teams spend an average of 30% of their day researching to build account plans. Sense injects your key qualifiers right into your CRM so sales teams can prioritize activity that moves the needle.
Voice of Customer Insights
Customers are a critical source of information and opportunity. Getting honest feedback can be tricky. Voice of Customer programs typically receive just a 4% reply rate, leaving 96% of customers unheard. Sense collects the feedback for you, ensuring it's transparency. Then we provide a full analysis to be utilized across your go to market teams. Identify potential for sales opportunities, new product fits, and improve your CX health.
Product Testing & Launch Insights
Pinpoint the value drivers for your target segments and industries. Sense provides your marketing and sales organizations with the insights necessary to bring in the revenue after a product launch. Getting your messaging, playbooks and assets in order is a critical success factor. And we can help.
Message Testing
Nail your messaging using Sense customer and prospect surveys. Find out what resonates and how they think their peers will respond. Leveraging A/B scoring using and direct and honest feedback, Sense eliminates experimental messaging and enables you to nail it in on the first try.
Shorter sales cycles
Shorten sales cycles by arming your sales with the information they need to properly serve your prospects. Your sales team will thank you for the accurate data and your potential customers will thank you for an efficient sales process.
Improved account intelligence
Elevate account intelligence to provide your marketing and product teams with the insights they need to make critical decisions on brand and product strategy.
Increased CSAT
Increase customer satisfaction by going right to the source. Gain insights on where they're happiest, what features you're missing, where your CX team needs uplifting, and which accounts have a need for a new product you're launching.
The insights you need so you and your customers hit your goals
Empower every team in your org
Account intelligence, simplified
Today's average business has over 12 different technologies and 4 teams of people trying to collaborate on what to do with their customers and how to approach their target accounts.
We believe it's been over complicated.
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Marketing
Drive clear messaging to your ideal customers using direct intelligence to ensure you get it right the first time. with less experimentation.
Sales
Be decisive in your target account pursuit strategy by prioritizing accounts with the highest probability to win.
Customer Experience
Leverage data analytics to drive frictionless journeys for your customers. Understand customer struggles and points of frustration in their digital journey.
Product
Solidify your product roadmap with prospect and customer analysis to increase acquisition adoption and retention within your application.